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Brand Dynamics

The Launch of BAIC Ruixiang X5, a熱到 7-Seat All-Scene SUV Has A微用dded a New Force to Nation黑站al Brand

Release Time: 2021-08-25 &nbs書見p;|  Pageviews:

With the release of the些公 statistics on the product分冷ion and sales of passenger cars by th影多e Ministry of Industry and Infor電路mation Technology from January to Jul術東y, the production and sales o拍嗎f SUVs were 70,000 and 103說金,000 higher than that of sedans, and t化黑he year-on-year growth rate 行民is 2.4% and 2.3% higher respecti但懂vely. It can be seen that in the first 厭廠seven months of 2021, both the prod這一uction and sales of SUV mo站水dels and the growth rate ex嗎靜ceeded those of sedans, which些近 shows that SUVs are most favore物議d by consumers. In August, China'男服;s SUV market added 弟是a new star - the new national automobil少內e brand BAIC Rui村就xiang, brought i些線ts first SUV model to add a new product和化 to the booming automobile ma紙通rket.

On August 25, BAI什鄉C Ruixiang’s first product, BAIC Ruixia工坐ng X5, was officially la妹月unched, priced from 73,800 RMB to 1城身23,800 RMB. This is a "large 7-人著seat all-scene SUV" with out通快standing driving space, flexible sea家匠t layout, rich intelligen煙火t networking and safe con視請figuration. Its launch not onl朋吃y added a new mod些動el to the domestic身請 large 7-seat S到理UV market, but also sounded the clarion坐場 call for BAIC Ruixiang to land in the 員火Chinese auto market, marking new是服 progress in the transformation and up作器grading of the auto industry in Hechuan些來 District.

Under the guidance of the new br下秒and slogan "Follow the 錢離Light", BAIC Ruixiang brings 雜厭a better life assistant to the y海妹oung people who pay much attenti中劇on to families - BAIC Ruixiang X上制5, which will bring consumers a full 見畫range of high-quality driv照做ing experience and help them enjo做開y a good time along the way.

BAIC Ruixiang X5 has the 拿議diameter of 478問月8*1875*1730 (LxWxH) mm and wheel鄉秒base 2815mm. It has a l一山arge space comparabl弟費e to that of a medium-si車行zed SUV. It also provides 關跳two-row five-seat and 紙廠three-row seven-seat l船事ayouts. The car is e煙秒quipped with a 10.25-inch touch-sen錢廠sitive floating&n近姐bsp;screen and a 12.3-in海外ch high-definition LCD instrum是區ent, and equipped w知刀ith T-Twinkle intelligent t器短ravel system, 4G intelligent ve技這hicle networking system, voi書東ce interaction system, w醫女hich can realize ri會睡ch functions such as remote contr年知ol, network sharing, real-time navigati明畫on, online entertainment, 要習etc. The new car u服笑ses a high-strength steel ring body +紙去 all-round airbags to ensure passive友愛 safety. It has 費拿ESP+TCS+EBA driving safety 裡內assistance system, TPMS ti土月re pressure monit黃民oring and 360° 人著panoramic images to enhance active saf的地ety and build a new real校媽m of safety.

At present, Chin聽可ese society is in a new per地電iod of moving from a moder討頻ately prosperous society in資農 all respects to 地房common prosperity. P得裡eople's yearning for a b西開etter life drives the c拍化ontinuous upgrade of automobile consump商一tion. The new era and new outlets call學嗎 for new forces to innovate答女 and change, leading the upgrading a光線nd transformation of the national aut雜老omobile industry. BAIC Ruixia看歌ng came into being under such a新南 background. BAIC Ruixiang has ga體行thered superior re匠暗sources such as capital, technolog姐算y and talents, and establishe黃對d the “four new” business ideas of “n美那ew brands, new products, new mana化議gement and new teams”and the "th子用ree-in-one"我銀; strategy”of“simultaneous dev司分elopment of passenger cars and commerci草空al vehicles, traditional energy and火玩 new energy, equal e下雨mphasis on domestic and foreign markets放明” which is committed to buil黃為ding a "user 她照brand in the new era.&qu愛路ot;

From the launch of the new brand to 答街the launch of the first product, 訊什then to the beginning of a m紙知arketing system, BAIC Ruixi是些ang is advancing with a high-spirit會話ed attitude, opening a new stage 坐麗of high-quality development of 他森the automobile industry in Hechuan道開 District, which is also說動 an epitome of the transformation an唱這d upgrading of Hechu說文an district and even the whole Chongq又黃ing’s automobile in車友dustry. BAIC Ruixiang goes forward b南知ravely to drive "Hechuan Intelli她訊gent Manufacturing"地麗; and "Chongqing Int理這elligent Manufacturing" toward睡舞s a high-quality development and員子 brings better 商短car experiences to Chinese h低雨ome users.